We want your help in developing transformative solutions that create a better world for our over 20,000 growers across the globe!

As the world's leading global brewer, AB InBev partners with growers around the world to produce malt barley, the primary ingredient in beer. Through our flagship program SmartBarley, we are accelerating agricultural innovations that improve crop productivity and enhance grower livelihoods. 

Open Data & Software Challenge
Predictive Analytics, Machine Learning, and Artificial Intelligence are poised to completely disrupt farming practices with capabilities like object and image processing and pattern recognition. Deploy cutting edge techniques against our diverse data set to create new capabilities.

Hardware Challenge
IoT is transforming the agriculture industry and enabling farmers to contend with the enormous challenges they face. Prototype smart/connected devices and help us open the possibility of new real-time applications and services for growers.

$4 in prizes

View event site here for more info.

• Technical execution of the Event Solution (1-20 points)
  
• Use of the Promoters data set and/or hardware as part of the Event Solution (1-20 points)
  
• Desirability and Feasibility of the Solution (1-30 points)
  a. Desirability – will the end users want to use it? b. Feasibility – is this solution something that the end users can implement at scale?
• Innovation and uniqueness of the Event Solution (1-30 points)